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Lucky Iron Fish Paperback Book: A Social Enterprise Tackling Iron Deficiency

“An excellent tale and an inspiring story of personal triumph in the face of adversity. Gavin's journey to success meant meeting serious challenges that are far too common for our youth”.
-Rick Mercer

"The Lucky Iron Fish is a simple idea that has the power to improve the lives of billions of people around the planet, and Gavin is on a mission to do just that. The story of the Lucky Iron Fish is a great example of how business can be a force for good."

- Michele Romanow, Co-Founder & Executive Chairman Clearco, Dragon on Dragons’ Den

"Lucky Iron Fish is a great story. A business innovation story.  A humanitarian story.  A human story. It’s an honest tale of perseverance in the face of adversity and altruism born of ambition.”  
- Bill Chambers, Former CEO Save the Children Canada


Dr. Gavin Armstrong is the award-winning founder and CEO of Lucky Iron Fish Enterprise, a company dedicated to alleviating iron deficiency globally by using simple health innovations. Armstrong was named one of Forbes 30 Under 30. He also won the support of two Dragons in the CBC’s Dragons’ Den. He lives in Toronto.
Herb Shoveller spent twenty-five years in journalism before starting an independent writing and editing business. Among his projects have been the autobiography of Lincoln Alexander, the autobiography of union leader Lynn Williams, and a young readers book, Ryan and Jimmy. He lives in Cambridge, Ontario.